Sales Development Services
What Is the Meaning of Sales Development?
When to Use a Sales Development Service?
- Researching and identifying potential target accounts and leads
- Qualifying leads based on their fit with the company's products or services and their level of interest
- Creating and executing outbound prospecting campaigns using tactics such as cold calls, emails, and social media outreach
- Providing personalized demos and other resources to nurture leads through the sales process
- Utilizing customer relationship management (CRM) software to track and manage leads and opportunities
- Collaborating with marketing and sales teams to develop and refine sales strategies and processes
- Measuring and reporting on the effectiveness of sales development efforts and making data-driven improvements to increase efficiency and results.
Our Work Process to Develop Your Business
Connecting With Prospects
A Fast, Standardized Lead Follow-up Process
- Upon receiving a new lead, the sales development representative (SDR) assigns the lead to themselves and updates the lead's status in the CRM (customer relationship management) system.
- The SDR immediately reaches out to the lead via the contact method preferred by the lead (e.g. email, phone call).
- If the lead does not respond within 24 hours, the SDR sends a follow-up email or leaves a voicemail.
- If the lead still does not respond, the SDR waits 48 hours and then sends a final follow-up email or leaves a final voicemail.
- If the lead does not respond to the final follow-up, the lead is marked as "unresponsive" in the CRM and is removed from the sales pipeline.
- If the lead responds and expresses interest in learning more, the SDR schedules a call or meeting to discuss the company's products or services in more detail.
- If the lead is not interested or is not a good fit, the SDR thanks them for their time and updates the lead's status in the CRM.
Nurture Leads to Accelerate Your Pipeline
"Nurturing leads" refers to the process of providing ongoing support and resources to prospects in order to help them move through the sales process. This can include things like personalized demos, targeted marketing campaigns, and valuable content and resources. By nurturing leads, businesses can help to accelerate the sales pipeline by increasing the chances of converting leads into actual sales opportunities.
The goal of nurturing leads is to keep prospects engaged and interested in a company's products or services, and to address any objections or concerns they may have. By providing ongoing support and resources, businesses can help to build trust and credibility with prospects and increase the chances of closing a deal.
Nurturing leads can also help to shorten the sales cycle, as it can help to move prospects more quickly through the pipeline. This can ultimately result in increased revenue and growth for the business.
This can help accelerate your pipeline and increase the chances of closing deals.
Convert a Lead to an Opportunity
At GO ON GROUP, our sales development team is skilled at helping businesses convert leads into opportunities. Here are a few specific ways that we can help:
- Clearly communicate the value of our products or services: Our team is trained to clearly explain the benefits and features of our offerings and how they can solve specific challenges and meet the needs of prospects.
- Address objections or concerns: We actively listen to and address any objections or concerns that prospects may have, helping to build trust and credibility and overcome any barriers to making a purchase.
- Personalize demos and resources: We provide personalized demos and resources that are tailored to the specific needs and challenges of a particular prospect, helping to better demonstrate the value of our products and services and increase the chances of converting a lead into an opportunity.
- Foster a sense of urgency: By highlighting limited-time offers or other incentives, we can create a sense of urgency and encourage prospects to take action.
- Follow up consistently: We follow up consistently with leads and provide ongoing support and resources to help build trust and credibility and increase the chances of converting a lead into an opportunity.
Increased Productivity and Efficiency
Follow-Up on Your Customers
To ensure customer satisfaction and loyalty, businesses should focus on providing high-quality products or services, offering excellent customer service, communicating openly and transparently, soliciting and listening to customer feedback, and offering incentives or rewards for loyalty. GO ON GROUP can advise businesses on how to effectively implement these strategies and create a positive customer experience that encourages loyalty. By working with GO ON GROUP, businesses can drive long-term success and achieve their goals.
We also provide ongoing support to help ensure customer satisfaction and loyalty. This includes follow-up calls and emails to check in on our customers and address any issues or concerns they may have.
Our business model offers significant cost savings compared to direct investment in foreign market development. Our fee structure is based on commissions on generated sales as well as cost-effective monthly retainers.